One of my early, corporate-environment projects, this particular piece was a fun challenge. With FIS' new branding, they wanted to elevate their marketing practices--including their leave-behinds. The challenge was that there was usually quite a bit of content that needed to go into these, and the marketing department wanted an alternative to some sort [...]
Estrella Damm – Wynwood Tapas Journey
Jen Anders2023-01-27T21:26:55-05:00The Estrella Damm Wynwood Tapas Journey was an event that had Miami all a-buzz. The Barcelona-based beer house brought a taste Spain throughout Brickell and Downtown, Miami by partnering with over fifteen restaurants.Based in Miami, Rockaway PR (now Rockaway >) manned the marketing effort for the journey, and I helmed the design efforts for the [...]
Project Pop
Jen Anders2023-01-27T20:07:42-05:00Years ago, when my colleague, Major, came to me to tell me that she wanted to create a side-hustle making popcorn, I kind of thought she was crazy. That being said, I was all too happy to help kick her brand off. Major had a very specific design aesthetic she was going for, so it [...]
FIS Awards Campaign
Jen Anders2023-01-25T15:14:00-05:00As FIS rolled out its new, global branding in 2015 - 2016, it wanted to use updated language to enhance its internal spaces. This infographic poster was created to hang throughout corporate offices in an effort to give teams a sense of pride in their work and accomplishments. Thus, FIS' many awards were showcased [...]
FIS DNA Campaign Infographic
Jen Anders2023-01-25T14:38:34-05:00Intended to be viewed on a scrolling device, this infographic was created for FIS' "In Our DNA" campaign. This was intended to be shared both internally throughout the company, and externally to potential clients and investors. The intention was to serve as a digital leave-behind in an effort to keep FIS' brand fresh in [...]