Years ago, when my colleague, Major, came to me to tell me that she wanted to create a side-hustle making popcorn, I kind of thought she was crazy. That being said, I was all too happy to help kick her brand off. Major had a very specific design aesthetic she was going for, so it [...]

Perhaps the biggest challenge with this particular project was that when the client came to us, she had very little vision for what she wanted Charter Accounting's brand aesthetics to be. She was, however, very clear about what she did not want. Using that as a starting point, was able to work closely with [...]

This project was part of a commission when I worked for Cosmital Designs. Although Cosmital's primary focus is websites, occasionally we would assist clients with their branding and marketing endeavors. The client had a very clear aesthetic they wanted to achieve, given their elite clientele, however, they found articulating their vision elusive. We worked [...]

This particular project is close to my heart because I designed these for my own wedding. After creating a logo and particular aesthetic, the invitations were easy to follow. We wanted something with a rustic-yet-polished feel to fit the style of our relaxed, garden wedding. The suite includes a die cut invitation, details card, [...]